The Word Made Campaign [Contains Images]

To borrow a phrase from Al Franken, in this diary I am "kidding on the square". There's a point here, but mostly this is meant to be kind of lighthearted.

Given how professional today's campaigns are, it makes sense that campaign logos and graphics are carefully designed to send the right messages. For example, John McCain's logo, with the general's star, is clearly meant to remind you of his military service and impart a sense of strength:

Now I know that some Obama critics deride Obama for what they perceive to be self-aggrandizing or messianic rhetoric, and sometimes belittle Obama supporters by saying that they treat their candidate that way. It's not something that's gone unnoticed on the blogs.

Still, a look at Obama's campaign graphics suggests that Obama isn't exactly discouraging this kind of thinking.

First, there's the bright glow as Obama looks above the camera:

Then there's the light radiating out of the campaign logo on the ground:

But to me, this one really takes the proverbial cake. It's almost as if the designers were joking when they made it:

Seriously?

Tags: Barack Obama, John McCain (all tags)

Comments

8 Comments

Re: The Word Made Campaign [Contains Images]

It's funny--in the first Obama image he's completely fleshed out and has all that wonderful light radiating off of him. Then look at the third Obama image. All of the people (his supporters) are just empty cut-outs.

by Tove 2008-01-06 08:07PM | 0 recs
Re: The Word Made Campaign [Contains Images]

Heh, as a designer myself I feel that the new site with the glow and all is a bit much. But he still has the best design of any candidate.

by animated 2008-01-06 08:19PM | 0 recs
Re: The Word Made Campaign [Contains Images]

Yea, the re-design is very well done, especially the homepage layout. All I ever heard from people before, on Obama's website, was that each time they went back, it was more and more cluttered. Looks like they got a handle on that, and especially with realizing that the blog should be more prominent.

by Jerome Armstrong 2008-01-06 08:26PM | 0 recs
The first mega-church candidate

You didn't include my favorite part. It's the sign-up to the right on Obama's site. The pearly gates that greet you when you sign up.

All throughout Iowa, "Hope" signs were planted. Inside the Iowa caucuses, the Obama people held up signs that said "Unity" "Trust" and "Believe" for those coming inside the door to see where to head too.

I have to follow-up with a post about Obama's "Movement" as I totally missed the evangelical undertones that he was using to lure in Independent, usually apolitical, alot of young women, mega-church goers.
 

by Jerome Armstrong 2008-01-06 08:23PM | 0 recs
Re: The first mega-church candidate

uh oh. Take your time!

by crackityjones 2008-01-06 08:41PM | 0 recs
Re: The Word Made Campaign [Contains Images]

I am supporting Obama all the way, but the last one is kinda spooky!!

by highgrade 2008-01-06 08:25PM | 0 recs
Re: The Word Made Campaign [Contains Images]

Kinda' nouveau Pleaidean?

by Shaun Appleby 2008-01-06 09:35PM | 0 recs
interesting...

It is almost mega church like.... hm.

by kevin22262 2008-01-06 08:42PM | 0 recs

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