Ned Lamont versus Ciro Rodriguez versus Paul Hackett versus Matt Brown
by Matt Stoller, Sun May 21, 2006 at 06:52:55 AM EDT
Failure is necessary for success. I'm going to talk about netroots failures as a way of describing why Ned Lamont's campaign is different. At this point, I have a fairly wide political network, and so I'm going to draw conclusions based on facts that might be unpleasant for you to hear. Believe me or don't, but I really believe the conversation about our political competence is important to have if we are going to dedicate resources to races. Without that conversation, the binary approach of 'You suck' from the right and 'We're awesome' from left-wing defenders will be it, and we who have donated so much will gradually lose trust in our collective judgment. So the conversation I hope to spur is about how we can increase our success rate in moving the progressive agenda forward.
And what better time to start this conversation than after a real political victory? Ok, so here goes.
I saw many long-time Democrats at the Connecticut state Democratic convention wearing buttons that said 'George Bush's Favorite Democrat' with a picture of Bush kissing Lieberman. Whether that expression first appeared online or not, what is important is that the narrative is the same online and offline. We are helping to drive this process. That picture is something we kept alive and kept talking about. And the Connecticut political establishment agrees that Lieberman is out of touch and bad for the state, and many of them read the blogs. So politically, the $205K the netroots has pumped into Connecticut was very much worth it because it helps move a progressive agenda. Jane Harman may lose her place on the Intelligence Committee, and the blogs are whipping the net neutrality issue precisely because we are playing in races like this. If we want a progressive America, more races like this are the way to go.
So let's look at the following races, three that we played a significant role in and one that we did not. I'll start with the one we didn't work on, and my own failure of judgment in that race.
Matt Brown: Matt Brown ran against Sheldon Whitehouse for the Senate nomination in Rhode Island. I really wanted us to go in on this race, because from what I've been told from savvy progressive Rhode Island sources, Whitehouse is very much a problematic machine Democrat who will have a tough time beating Lincoln Chafee. Brown to me seemed progressive (though I should have known better since he quietly supported the DLC in 2004). However, there was no netroots in the state, except for one anti-Brown blog, and Brown's campaign, while good at outreach to national blogs, had no follow-through. I was thankfully overruled by the others in charge of the netroots page.
Ciro Rodriguez: This race was an excellent and ideologically ripe attempt to kick out a Bush Democrat from the House. There was no netroots presence and no blogging in the district. Moveon and DFA had basically no membership in the area. The campaign staff was completely incompetent and unable to run a real field operation or an appropriate media campaign in a low turnout election. The candidate was an incredibly nice man, but he had never run a competitive election. It was unserious genial Mom and Pop against professionals. The lack of political competence was well-known among labor circles but that was never communicated to the netroots. There was no overlap between the narrative online and the field or media campaigns.
Paul Hackett: This race was an excellent and ideologically ripe attempt to get rid of a pathetic and corrupt Republican in a vulnerable red district. There was a strong netroots presence, including a blog focusing on the district, a coherent Ohio blogosphere and several professional political blogger/operatives on the ground. While the campaign staff was hostile to the netroots and lacked the ability to pull in the incredible resources flowing its way in the final days, there was a complete overlap between the narrative online and the field and media campaigns. The candidate was a neophyte but incredibly talented, and because of the local blogs and the candidate's personal charisma, the internet drove local and eventual national coverage.
Ned Lamont: This race is an excellent and ideologically ripe attempt to get rid of a pathetic Bush Democrat in a blue state. There is a strong netroots presence, including several blogs focusing on both candidates and a coherent state blogosphere. The campaign is well-run, with experienced staff running field, data, political, and media elements. There are several professional political operative/bloggers on staff. The candidate is a neophyte in politics but incredibly talented. The local and national blogs are driving the narrative, with buttons that say 'Bush's favorite Democrat' showing up at the convention and online.
Ok, so that's the deal. Not every race we invest in has been a good use of money. Many haven't. And that's normal. It's very important to realize that no matter how good a targeter you are in politics you are inevitably going to pick a lot of losers. Talk to the DCCC or DSCC in 1994, 1996, 2002, and 2004. But with Lamont, we did a lot of homework. I met with the campaign and the candidate. I did due diligence on the campaign staff and the local Connecticut establishment. I met with the DSCC, with former Lieberman staffers, and talked with constituent groups. I read the Connecticut blogs. And that was just me. There were many many other discussions and phone calls that lots of other bloggers had. This was not a race we went into blind.
As the blogs develop, local blogs are going to have better and better intelligence on how races and politicians are shaping up in their area. That means that we'll keep getting better and more efficient in investing our resources. But it also means pulling no punches, because if we don't talk about how and where we screw up, we won't fix the problems and we won't get more efficient and we won't move the progressive agenda forward.
And at the end of the day, the money and time we invest in politics should matter. It has to. We want save this country. That means that we have to be honest about how we're doing, AND we have to keep giving and working. It is not right to stop giving because of a loss, but it is right to not give when we don't do our homework. This is a long-term game, and we're in it together.
What Lamont is proving is that we can have an effect. A really really big one.






