How Edwards Can Win Over Small Business Owners

(I originally posted this at Daily Kos earlier in the week, and got a decent response. I'm interested to see if it generates any thoughts here. Thanks!)

John Edwards is pretty good when it comes to the credit card industry. To be sure, he has made an issue out of it, while I can't find much anything about the issue on either Hillary Clinton's or Barack Obama's websites. I'll give credit where it's due: He's willing to take on issues that matter to real Americans.

But then the flip-side of that is that I'm addressing this diary to him, and not to the others. They should listen too. But I think Edwards is the only one who might, and maybe is the one who can make the best political use as well.

More below the jump.

In July, former Senator Edwards gave a long, wide-ranging, very good interview to BusinessWeek. Here's the one section where he talks about the issue:

What we're going to do is restore balance in the credit-card market. I am proposing a Borrower's Security Act that would do the following: first, require credit-card companies to disclose the true cost of making only minimum payments, as many consumers do. Second, I would restore a 10-day grace period before imposing late fees and penalty rates. Third, apply interest-rate increases to future balances only. And fourth, end the practice of universal default, where a creditor can change a borrower's terms based on their debt payments to other creditors. We also need a new consumer protection commission, which I would call the Family Savings & Credit Commission, whose job it'll be to review all the financial services products that are being marketed to families and ensure that the terms are reasonable and fairly disclosed. [The commission would] oversee all types of financial institutions whether chartered under federal or state law.

These are all great. And He lists these four on his website. He knows his issues, all right. But I'd like to see number 5:

5) Assure that all credit card fees are cost-based.

In short, any fee charged by a credit card company must a) be justified, and b) reflect the cost of whatever service is being performed that the fee is being charged for. This is an issue for the Consumers Union's credit card agenda and for merchants especially. And it's merchant fees where Edwards could find new headway.

If you haven't followed my diaries on the subject of the interchange fee, see my first one here: "The Biggest Reverse Robin Hood Scheme You've Never heard Of." If you've never heard of it, that's not your fault -- the banks which control the credit card associations prefer it that way. So while proposal #5 is just a good idea in any case, it might carry specific political benefits if he put some emphasis on that fee in particular.  In practice, this would likely remove the interchange fee from the reward card equation. Rewards on Gold and Platinum cards come from the fees incurred by these transactions. That's also where the banks' never-been-higher profits derive. But if it costs $.50 to send the payment through, don't worry -- they'll take a lot more.

I'm not sure where now but I read recently that only 13% of interchange fees actually goes towards paying the processing transactions -- the rest goes to fund rewards as mentioned above as well as advertising and junk mail. Transactions should be no more expensive than they need to be. The fee as it was originally created was a necessary measure to cover costs. No one here is saying there shouldn't be any interchange fee (although some foreign governments are considering just that).

And though the fee is charged to businesses large and small that have merchant credit card accounts, it is a consumer issue, too because it drives down your purchasing power. It is an artificial form of inflation, where the premium above regular prices goes into the pockets of bank shareholders and toward their next free airline ride.  Interchange fees are reflected in the price of nearly everything you buy. As much as $2 of every $100 you spend goes to card issuers -- no wonder interchange has risen a staggering 117% since 2001. Moreover, bringing this fee back to what it was all about in the first place would give smaller merchants more pricing flexibility -- another way to compete for your business, and maybe save you a bit of money. The current system costs the average American family more than $300 a year in interchange fees.

This might also be a good way to reinforce his opposition to the bankruptcy bill, and keep up the fight for working Americans. He has been a good advocate against the 2005 bankruptcy bill, but not everyone has forgotten his voting for a bad one in 2000 that Bill Clinton had to veto. I noticed the Dodd campaign is pushing a quote from Paul Wellstone in 2001, who said the bill "punishes the vulnerable and it rewards the big banks and credit card companies for their poor practices ... We are heading into hard economic times and we're going to make it hard for people to rebuild their lives."

Small business owners might be where Edwards can make up the most support over the next few months I think we can all agree we need bankruptcy reform, and credit card reform. And I know when it comes to merchants, I know how the rising interchange fee is hurting them. If Edwards wants to make some inroads with a group that might be skeptical of him, I can think of no better way than by bringing them into his fight against the credit card industry.


Poll
Is it reasonable to asssure credit card fees be cost-based and justified?
Yes, and I hope JRE will add it to his issues.
Yes, but it doesn't belong in his platform.
No, I don't get what you're talking about.
No, I like paying higher credit card fees!

Votes: 2
Results : Vote Link : Polls

Display:


Re: How Edwards Can Win Over Small Business Owners (none / 0)

This and other senseable changes to tax law and regulations could really help bring small business people into the democratic fold. The republican party is for big business and the very wealthy, their policies hurt small business people everyday. UHC would also be of huge benefit for all businesses (and employees), but especially to small business people who want to offer health care due to believing it's the right thing to do and also to be able to attract the best quality employees, but can't afford to do it due to not being able to bargain for bulk discounts in coverage like their much large competitors can.


by Quinton on Fri Sep 07, 2007 at 02:54:36 PM EST

Re: How Edwards Can Win Over Small Business Owners (none / 0)

As a small business owner, credit card fees are low on my list of priorities, health care options is high on the list.

also to be able to attract the best quality employees, but can't afford to do it due to not being able to bargain for bulk discounts in coverage like their much large competitors can.

Interestingly enough, it is republican-leaning groups (NFIB, CoC) that advocate for associated health plans -- the ability to band together for bulk discounts. Some Democrats from districts w/ large small business constituencies have shown tentative support. The arguments for/against are highly complex, but the most common argument against is the exemption from state regulation and the lack of group protection. Last I heard, legislation stalled in the senate.


by dblhelix on Fri Sep 07, 2007 at 03:26:32 PM EST
[ Parent ]

Re: How Edwards Can Win Over Small Business Owners (none / 0)

As a small business owner what other things are of great importance to you?


by Quinton on Fri Sep 07, 2007 at 03:46:04 PM EST
[ Parent ]

Re: How Edwards Can Win Over Small Business Owners (none / 0)

in addition to health coverage,

-- Promotion of R&D via tax code and grant opportunities.

-- Revamping the tax code. For example, the out-of-date depreciation schedules for business equipment.


by dblhelix on Fri Sep 07, 2007 at 04:21:00 PM EST
[ Parent ]

Re: How Edwards Can Win Over Small Business Owners (none / 0)

He has been a good advocate against the 2005 bankruptcy bill, but not everyone has forgotten his voting for a bad one in 2000 that Bill Clinton had to veto.

As well as his strong support for the 2001 bill.

This included voting against amendments to provide relief for claims due to medical bills as well as the introduction of a consumer-friendly means test. He also voted to limit debate.

Once again, the dilemma for someone like me -- he's always an advocate when he doesn't have a vote.

Rather than describe his current position, it would be helpful to see some points on what has spurred this dramatic turnaround, and second, what he has done to close the credibility gap on issues like this with supporters like you.

Edwards is the only candidate I've yet to see in person -- I'm sure many have asked him this question already. What is convincing about his response?


by dblhelix on Fri Sep 07, 2007 at 03:15:30 PM EST

lol (none / 0)

lol. you're decimating his candidacy...


Hillary: We will finally have a president who doesn't mind pulling over and asking for directions. Am I right, ladies?
by areyouready on Fri Sep 07, 2007 at 03:54:56 PM EST
[ Parent ]

Re: lol (2.00 / 0)

Well,  I'm not trying to -- I don't think it's a secret that Edwards has sworn off his time in Congress.

I'd like to understand what it is he has said and done that has convinced his supporters that he has "seen the light," so to speak. In fact, he has positions that I agree with, but I doubt that the political will exists to get it done.

Few people remember that Bill Clinton told special interests to take a hike and wait until the health reform task force completed its work. The AMA, along with others, immediately geared up for war.

So, when Edwards says that special interests don't get a place at the table b/c they "eat all the food," fine ... but what would he do differently?  

To me, this is the essence of the corporate-friendly vs true progressive candidate wars. I think policies need to be considered in tandem with the political landscape they're anchored to.


by dblhelix on Fri Sep 07, 2007 at 04:32:11 PM EST
[ Parent ]

Re: lol (none / 0)

the secret is we paid attention, and others just repeat what they have heard and read here.


by bruh21 on Fri Sep 07, 2007 at 05:02:31 PM EST
[ Parent ]

Re: How Edwards Can Win Over Small Business Owners (2.00 / 1)

As a small business owner, I appreciate this post very much. Although we Americans like to describe our business culture as independent, boots-strap minded, there are a number of severe obstacles that small business owners and the self-employed face, some of which Edwards is addressing and some he's not (and neither is anyone else). According to the book "The Trap" by Daniel Brook
http://www.amazon.com/Trap-Selling-Afloa t-Winner-Take-All-America/dp/0805080651/ ref=pd_bbs_sr_1/105-5059169-4350817?ie=U TF8&s=books&qid=1189196480&s r=1-1
the percent of self-employed in Europe is double what it is in the US because of the all the difficulties and risks that people in this country confront when they try to go it on their own. One of the first obstacles that the typical American entrepreneur faces is that he/she frequently is saddled with so much debt after completing a college education that it becomes necessary to take the first job available. Lower income people are hit the worst because they have to borrow the most to complete college. This reality, what Brook  calls an "ambition tax", is making the Horatio Alger image of American entrepreneurship a quaint myth.
So far this discussion has addressed the two very important issues of credit card reform and universal health care. I think access to education is crucial so young people who've earned their degrees don't immediately have to go to work for multinational corporations.
McCain sides with Bush against war veterans
by jeffbinnc on Fri Sep 07, 2007 at 04:32:41 PM EST

Re: How Edwards Can Win Over Small Business Owners (none / 0)

One of the first obstacles that the typical American entrepreneur faces is that he/she frequently is saddled with so much debt after completing a college education that it becomes necessary to take the first job available.

This is a very good point. I am about 6 mos away from paying off my loans, so it isn't the top thing on my mind, but I can see what an obstacle it is for the newly-graduated.


by dblhelix on Fri Sep 07, 2007 at 04:38:40 PM EST
[ Parent ]

Re: (none / 0)

I have to admit, I like what Edwards is saying in regard to credit cards. Good for him for making this an issue.


by reasonwarrior on Fri Sep 07, 2007 at 11:25:23 PM EST

Re: (none / 0)

And housing loans, which isn't a small business issue, but also a credit issue that effects many, many people.


by Quinton on Sat Sep 08, 2007 at 12:38:32 PM EST
[ Parent ]


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