MI-08: When a billboard could be more effective than TV

by Chris Bowers, Mon Sep 18, 2006 at 09:42:20 AM EDT

This is not exactly an adwatch--more of an ad suggestion. There are those few times when a billboard, or some other type of ad, can be more effective than a TV spot. In MI-08, I think one of those times has arrived:



And yes, this is an actual photo, and that is actually Congressman Mike Rogers.

In MI-08, the Democratic nominee, Jim Marcinkowski, is facing a huge cash deficit against Rogers. However, this district as a PVI of only Republican +1.9. Further, this is the sort of image that could turn a campaign around. Put this on a billboard. Make it into a float. Even without a caption, this is just unbelievable, but I would like to hear some possible billboard captions in the comments.

Here is my contribution ot the caption contest. For this to be a billboard, write "Republican Congressman Mike Rogers," at the top, and at the bottom write "The Republican Congress is Going In The Wrong Direction."

Tags: Adwatch, House 2006, Jim Marcinkowski, MI-08, Mike Rogers (all tags)

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26 Comments

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Re: MI-08: When a billboard could be more effectiv

I wouldn't vote for anyone who was incapable of putting on a rubber glove properly.

by Robert P 2006-09-18 10:01AM | 0 recs
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When a billboard could be more effective

by surfbird007 2006-09-18 11:15AM | 0 recs
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Manly man

Congressman Mike Rogers is such a manly man that he doesn't NEED a rubber glove for such an operation. Just the political will and an electorate willing to look the other way.

by devoshead 2006-09-18 10:08AM | 0 recs
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Re: MI-08: When a billboard could be more effectiv

Caption:  Some say Representative Mike Rogers has his head up his ass.  Where will he put it next?

by Reece 2006-09-18 10:12AM | 0 recs
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what is this photo supposed to be?

Seriously, I don't understand what this congressman was doing. At what event was this photo taken?

Reminds me of that guy (in Colorado??) who was running for office when a video emerged of a tv appearance from the 1980s, showing him styling some other man's hair, or rubbing his shoulders. Who was that guy?

by desmoinesdem 2006-09-18 10:16AM | 0 recs
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Re: what is this photo supposed to be?

This was a skit put on at a Rotary fundraiser for a local senior center. So at least Mike Rogers made an ass of himself for a good cause.

by emptywheel 2006-09-18 10:24AM | 0 recs
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Re: what is this photo supposed to be?

The event, apparently, was a skit of some sort at a Rotary Club gathering.

What he is doing, however, remains wide open to debate.

by bruorton 2006-09-18 10:25AM | 0 recs
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It was Montana

I think it was Max Baucus' republican opponent.  The guy owned a hair salon and was vaguely feminine.  The Baucus campaign wanted to run a negative ad on him and claimed the only video footage they could find was this clip of him in his shop, massaging some guy's scalp.  The ad ran statewide and pretty well destroyed him.

by texas dem 2006-09-18 03:06PM | 0 recs
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Billboard

Those WMDs must be somewhere!

by HoosierJosh 2006-09-18 10:25AM | 0 recs
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Caption

This congress needs an enema! Vote Jim Marcinkowski.

by UTLiberal 2006-09-18 10:43AM | 0 recs
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Re: Caption

Hm... the only problem with this is that it makes people think our candidate is like the enema.  The only thing worse would be a douchebag. ;)

by HoosierJosh 2006-09-18 10:46AM | 0 recs
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Don't do it

Using this for a serious campaign attack is not a good idea.  It could, ahem, backfire.

Best to keep it circulating in the blogosphere for kicks, but keep it out of the Democratic challenger's campaign.  There is no substantive message and it's not reinforcing any weakness that I know of. It's just a shot of the GOP guy acting silly.  Given that it was fundraising for a good cause, best not to make a big deal of it.

It is ripe for jokes though.  Besides instructions on how to don a rubber glove (btw, a heavy duty cleaning glove won't cut it), Congressman Rogers could use a gym membership.

by freedc 2006-09-18 10:51AM | 0 recs
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Re: Don't do it

My exact thoughts... Hopefully some one doesn't have the "great" idea of making this public for the mainstream. This would secure a victory, not a defeat in my opinion.

by Legionnaire 2006-09-18 05:16PM | 0 recs
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Ad

Rogers' Plan for the Middle Class.

You may feel a burning sensation for the next six years.

by clb72 2006-09-18 11:16AM | 0 recs
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Re: MI-08: When a billboard could be more effectiv

"What position will Rep. Rogers assume next?"

Seriously, brought me back to a nasty moment in college, where a couple of fellows in another dorm got high, naked and one ... ahem, penetrated ... the other with the broad end of a spoon.  For the record, neither of them was named Rogers.

by Bruce Godfrey 2006-09-18 11:26AM | 0 recs
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Re: MI-08: When a billboard could be more effectiv

What the fuck!? LOL I could see a flashlight, but come on!

by HoosierJosh 2006-09-18 11:32AM | 0 recs
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Caption

Mike Roberts Hopes To Pull Out A Win

by Irfo 2006-09-18 11:42AM | 0 recs
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Rogers, That Is

Jeez, I feel like an ass.

by Irfo 2006-09-18 11:46AM | 0 recs
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Re: MI-08: When a billboard could be more effectiv

i would imagine too many of the jokes about this photo would range toward homophobia.

by Johnny Gentle Famous Crooner 2006-09-18 11:44AM | 0 recs
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Re: MI-08: When a billboard could be more effectiv

Is Roger the fat guy with the instrument or the guy in his shorts?

by Mimikatz 2006-09-18 01:13PM | 0 recs
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the real caption:

Planning to Vote Republican?  (or for Mike Rogers?)

Bend over...

by DrFrankLives 2006-09-18 01:21PM | 0 recs
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Re: MI-08: When a billboard could be more effectiv

So, when are Republicans going to get serious about our security?

by not4bushwa 2006-09-18 02:38PM | 0 recs
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Pointless Ad

This is a terrible ad.  I have no idea what it's saying.  And I sure wouldn't know what it was saying if I was driving by at 70 mph.

by takhallus 2006-09-18 02:59PM | 0 recs
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Re: MI-08: When a billboard could be more effectiv

"Remember when Republicans beilieved in Privacy?"

by spacemuseum 2006-09-18 03:27PM | 0 recs
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heads off
i followed back to the original photo, but even more bravely, selected the gallery for lip=stync. except for the one photo (which was part of an "airplane" skit) there was much to enjoy...being a withered old coot like i am. i actually thought the guy bending over was the public servant...which was funny, to an old withered coot like me.
might as well substitute the guy's butt with the honcho's head.
by greenbird 2006-09-18 05:13PM | 0 recs
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MI-08: When a billboard could be more effectiv

"GOP Ethics Probes Result In Sponsors Putting Name On Their Pork"

by BobNY 2006-09-18 07:06PM | 0 recs

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